Privacy policy

Last Updated: September 5, 2026

At OOM Labs, LLC (“OOM Labs,” “we,” “us,” or “our”), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, purchase our products, or interact with us in retail locations or through subscription services.

By accessing our website or providing us with personal information, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect information in the following categories:

1.1 Personal Information You Provide

When you purchase products, create an account, contact us, or subscribe to our services, we may collect:

  • Full name
  • Email address
  • Phone number
  • Billing address
  • Shipping address
  • Payment details (processed securely by third-party providers)
  • Account login credentials (Shopify customer account)

We do not store full credit card numbers or sensitive payment data.

1.2 Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address
  • Browser type and version
  • Device information
  • Cookies and tracking technologies
  • Pages viewed, links clicked, and other website usage data
  • Referring URLs

1.3 Information From Third Parties

We may receive information from:

  • Shopify (ecommerce and analytics data)
  • Payment processors
  • Email service providers
  • Marketing partners
  • Social media platforms (if you engage with our content)

1.4 Information Collected in Retail Stores

If you purchase OOM Labs products through authorized retail partners, they may share limited transactional information with us, such as:

  • Product purchased
  • Quantity
  • Store location
  • Non-personal demographic data (if provided)

2. How We Use Your Information

We use your information for:

2.1 Transaction & Fulfillment

  • Processing orders
  • Shipping products
  • Managing subscriptions and renewals
  • Providing order updates and confirmations

2.2 Account Management

  • Creating and maintaining user accounts
  • Managing subscription preferences

2.3 Customer Support

  • Responding to inquiries
  • Handling returns, refunds, and complaints

2.4 Marketing & Communications

  • Sending promotional emails (opt-out available)

  • Re-engagement messages for abandoned carts

  • Product recommendations

  • Newsletters

    You may unsubscribe at any time.

2.5 Website Improvement & Analytics

  • Monitoring site performance
  • Improving user experience
  • Preventing fraud and unauthorized access

2.6 Legal & Compliance

  • Enforcing our Terms of Service
  • Meeting regulatory obligations
  • Protecting the rights, property, and safety of OOM Labs and customers

3. Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies for:

  • Website functionality
  • Analytics (Shopify, Google Analytics, etc.)
  • Personalized marketing
  • Advertising attribution

You can modify your browser settings to disable cookies, though some features may not function properly.

4. How We Share Your Information

We may share information with trusted third parties to operate our business:

4.1 Service Providers

  • Shopify (ecommerce platform)
  • Payment processors
  • Fulfillment warehouses
  • Shipping carriers
  • Email and SMS communication tools
  • Subscription-management tools

These partners only receive information necessary to perform their functions.

4.2 Advertising & Analytics Partners

We may share pseudonymized data with:

  • Social media platforms
  • Ad networks
  • Marketing analytics tools

4.3 Retail Partners

For purchases made through authorized retailers, we may share:

  • Product information

  • Recall notices

  • Safety updates

    We do not share full customer profiles unless required for support or safety.

4.4 Legal Requirements

We may disclose information when:

  • Required by law or regulation
  • Responding to subpoenas, court orders, or legal processes
  • Protecting against fraud or security threats

4.5 Business Transfers

If OOM Labs undergoes a merger, acquisition, or asset sale, customer information may be transferred as part of the transaction.

We never sell personal information to third parties.

5. Where Your Data Is Processed

OOM Labs is based in the United States and processes your information there. If you visit our website from outside the United States, you acknowledge:

  • U.S. data protection laws may differ from your jurisdiction
  • We take reasonable steps to safeguard your data

6. Data Retention

We retain information for as long as:

  • Necessary to fulfill orders or subscriptions
  • Required for legal, accounting, or regulatory purposes
  • Your account remains active

You may request deletion of your data (see Section 8).

7. Security

We use administrative, technical, and physical safeguards to protect your information, including:

  • Secure data transmission (HTTPS)
  • Encryption of sensitive payment data (via payment processors)
  • Access controls and authentication procedures
  • Regular security reviews

However, no method of transmission over the internet is completely secure.

8. Your Rights and Choices

Depending on your jurisdiction, you may have rights such as:

  • Access to your personal data
  • Correcting inaccurate data
  • Requesting deletion (“right to be forgotten”)
  • Objecting to marketing communications
  • Opting out of tracking technologies
  • Requesting data portability

You may exercise these rights by contacting us at:

loveit@oomlabs.shop

We may need to verify your identity before fulfilling your request.

9. Children’s Privacy

OOM Labs does not knowingly collect personal information from individuals under 18 years old.

If we learn we have collected information from a minor, we will delete it promptly.

10. Third-Party Links

Our website may link to third-party websites. OOM Labs is not responsible for:

  • Their content
  • Privacy practices
  • Data collection policies

We encourage reviewing their privacy policies.

11. California Privacy Notice (CCPA/CPRA)

If you are a California resident, you have the right to know what personal information we collect and how we use and share it, to request that we delete or correct it, to opt out of the sale or sharing of personal information, and not to be discriminated against for exercising these rights. We do not sell personal information. To exercise these rights, email loveit@oomlabs.shop; we may need to verify your identity first.

12. Notice for EU, EEA and UK Visitors

We currently ship only within the United States. If you visit our website from the EU, EEA or UK, we process your information on the basis of our legitimate interests in operating the site, your consent where required (for example, marketing emails), and the performance of a contract if you buy from us. You have the rights of access, rectification, erasure, restriction, portability and objection, and the right to lodge a complaint with your local supervisory authority. To exercise these rights, email loveit@oomlabs.shop.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Updates take effect when posted on our website. The “Last Updated” date at the top reflects the current version.

Continued use of our website or services after changes are posted constitutes acceptance of the revised policy.

14. Contact Information

For questions, data requests, or concerns about this Privacy Policy, email loveit@oomlabs.shop or text (720) 739-0230.